Responsible Tourism in Lapland
Our Commitment To Responsibility
At Book Lapland, responsible tourism in Lapland isn’t a side note — it’s at the heart of everything we do. From the experiences we offer to the partners we work with, we make it a priority to act in ways that respect the people, culture, and nature of the Arctic region. Whether you’re chasing the Northern Lights or riding with a local guide through snowy forests, we want you to enjoy Lapland with confidence — knowing that the choices behind your adventure are thoughtful and sustainable.
Our customers trust us because we’re selective with who we work with. Every experience you book through us is provided by trusted locals who share our values: respect for nature, community, and authentic connection. We don’t just aim for unforgettable experiences — we aim for responsible ones, too.
Sustainability & Local Impact
We believe that tourism should benefit the place, not just the visitor. That’s why we focus on experiences that are rooted in local knowledge, powered by small businesses, and designed with sustainability in mind. Lapland is a place of breathtaking beauty, and we want to help keep it that way — not just for today’s travelers, but for generations to come.
By booking with us, you’re supporting local communities, preserving Sámi culture, and minimizing environmental impact. Whether it’s using electric snowmobiles, supporting reindeer herders, or choosing tours that leave no trace, every step matters. Responsibility is a journey — and we’re proud to walk it together with you.
Our company has received the TripAdvisor Travelers' Choice Award 2025 — we're proud to be recongnized for our exceptional quality and service.
Whether you seek lifelong memories, the perfect Aurora photo, or the warmth of local hospitality — our guests say it best.
Discover how we've helped travelers from around the globe create magical memories that last a lifetime.
2 months ago
Loved it. Michel and tony were the best guide and photographer we could get and we really loved the experience
1 year ago
Our guide showed us the northern lights. We drove all the way up in Finland to see them! And it was beautiful!
3 months ago
My girlfriend and I did the snowmobile and ice fishing tour with David. It was one of our highlights of our 7day trip in Lapland. David took his time to brief us on how to drive the snowmobile safely and responsibly, looked and knew the best places for some nice video/photo shots and great views. The ice fishing and campfire...
3 months ago
Jeremias and Erwin were absolutely amazing!! We saw a fantastic green Aurora (it even danced) on a night with very low probability and lots of cloud cover. Fantastic photos, fire and drink and snacks. We only managed to see such an amazing Aurora due to Jepa’s and Erwin’s dedication...
3 months ago
Amazing, 100% recommended. We saw an incredible, breath-taking aurora! Mirco and Tomas are the best guides ever
2 months ago
Nature was a bit tough on us — we only caught a brief glimpse of the Aurora after four hours. But huge kudos to the team for their patience and dedication. They made sure everyone was comfortable and still delivered a great experience overall. You won’t regret going with this company...
3 months ago
Sofia led us on the sleigh combo outing. She was very friendly and provided a lot of information on life in Finland. The reindeer sleigh experience was interesting but was not ‘dashing through the snow’. Reindeer were led by walking leads for about 2km, and the guide at the farm shared info on reindeer life and care...
3 months ago
The first tour was cancelled due to the weather, but we were rebooked at no extra expense for the next day. Tour departed on time and, as we were warned, we had to drive a couple of hours north to get away from the cloud. Our driver guide Sofian was engaging and helpful. He also had access to data which helped him predict...
3 months ago
Max L was a great driver. Very punctual pick up time and super friendly. He explained in detail all the curiosities about the Northern Lights and accompanied us on this magnificent experience! We saw it!!! Beautiful 🤩 snack break and hot juice appreciated
